Metaphors gone too far?
Metaphors can be really important in helping patients and the general public understand complex diseases and scientific principles. Using metaphors can enable patients to make informed decisions about their treatment as well as communicate what is happening in their bodies. Cancer and metaphors The language surrounding cancer typically uses metaphor more than other diseases, particularly by the general public. Often using strong military language, cancer is described as a “battle” that is “bravely fought” by a “survivor” or even “victim”. This language could benefit some patients – helping them feel motivated and part of a team with their friends and family, their “army”, facing the “battle” together. Part of an army? Recent emphasis on military language during cancer fundraising campaigns – my sister’s haul of medals from Cancer Research UK, after completing Race For Life every year for the past 11 years! In 2015 and 2016, she received an army-style dog tag at the finish...